Problem:
As a 7-year-old brand, BJAK has not established a strong visual branding identity and. Few hundred Meta ads were released on a monthly basis and millions of dollars were spent on digital ads but there was no consistent design system, visual language and the brand image was poor.
As a 7-year-old brand, BJAK has not established a strong visual branding identity and. Few hundred Meta ads were released on a monthly basis and millions of dollars were spent on digital ads but there was no consistent design system, visual language and the brand image was poor.
The solution:
Within 6 months, by working with a team of diverse designers from Malaysia, Indonesia and Taiwan I created a strong visual identity with consistent design language and uplifted the brand image significantly. We reduced the quantity by 5X and improved the visual quality of every ad. This resulted the leads to double up eventually while uplifting the brand image with a strong design language.
Designers:
Dinesh (Malaysia), Tori (Taiwan), Wahyu (Indonesia), Jacob (Taiwan), Rizky (Indonesia), Pris (Malaysia), Devano (Indonesia), Zul (Malaysia)
Within 6 months, by working with a team of diverse designers from Malaysia, Indonesia and Taiwan I created a strong visual identity with consistent design language and uplifted the brand image significantly. We reduced the quantity by 5X and improved the visual quality of every ad. This resulted the leads to double up eventually while uplifting the brand image with a strong design language.
Designers:
Dinesh (Malaysia), Tori (Taiwan), Wahyu (Indonesia), Jacob (Taiwan), Rizky (Indonesia), Pris (Malaysia), Devano (Indonesia), Zul (Malaysia)
